I want you to start an online business …

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… heck, you can blog, write eBooks, create a course and sell it. Anything!

If you are interested in starting your own online biz, though, I want you to visit Erica’s site … she’s been there done that when it comes to online businesses. She sold just one of her online businesses for $1.1 million and now travels the lecture circuit talking about what she learned about life and business.

But, don’t believe the hype: you can’t “make millions” with the latest online hooey; Erica REALLY pumps her online ‘presence’ – by blogging, writing, speaking, and creating online products left, right and center – yet here are her income figures:

Ignoring one or two big sales; it’s not enough to change the world is it? Now, with Erica’s commitment and energy, she will keep building this ‘business’.

But, this is NOT how Erica made her first million, either.

Here’s what you should know: in the world of online biz, there’s a slow-path and a fast-path … a ‘real’ online business and an online ‘job’. Which one do I want you to try?

Perhaps surprisingly, I want you ALL to try the online ‘job’!

Why?

– It’s great experience: it will teach you about marketing, online businesses, writing … and, so on

– It’s also a great source of additional income that you can use to build your investment ‘war chest’ and/or your ‘real’ business startup capital

It will also help you decide if business is for you …

Then, if business is really for you, start a ‘real’ business either online or offline: one with a brand, with customers, with trailing income … one that somebody will want to buy!

Just like Erica:

By the end of 2003, my fledgling web hosting company, Simpli Hosting, was making more than my consulting gigs. The problem was, I was spending 40+ hours a week doing web development, and maybe 5-10 hours a week on hosting. I figured I had nothing to lose. I met with all my consulting clients and arranged transitions. I would be a full-time web hosting company owner in 6 months.

[lots of problems]

Things turned around. Just four months later, on September 7, 2007, I sold my company for $1.1 million to a competitor.

See the path that Erica took?

She started a business part-time … kept her full-time job (well contracts) … eventually took the plunge and went full-time into her business (this is the really hard step!) … battled all the usual BS that business owners have to put up with … and, eventually sold the business to somebody who didn’t want to go through all of that BS again to grow their own business.

That was (part of) my path to $7 million in 7 years, too. Maybe it should be yours?

Who cares what a millionaire won’t tell you?

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I love (not!) these “secrets of how a millionaire thinks” types of articles, like this one called 10 Things A Millionaire Won’t Tell You [AJC: actually, this one really is quite interesting] …

… the problem is that they mix the poor millionaires in with the rich ones!

I’m not sure that I can define a ‘rich millionaire’ for you (seems like a tautology, but isn’t), but it’s something GREATER than $7 million, because I don’t ‘feel’ rich yet. Wealthy, yes. Wealthy enough to live my Life’s Purpose without ever needing to work again … just.

Extravagant, no … but, it would seem extravagant to you, wherein lies one of the problems: you may consider house with swimming pool and tennis court extravagant now. You may consider private schooling for your kids extravagant now. You may consider a BMW M3 Convertible and a Lexus Hybrid extravagant now.

But, when you become a ‘millionaire’ you won’t: you’ll expect the house + a second home in the country. You’ll expect the BMW and Lexus on the street + the ‘exotic’ in the garage. And, you will only want the best for your kids (unless you already live in a top public school district … then, watch your land taxes!).

You need to pin this down … now … when you are working on your required annual living expenses. Inflate this by 4% per year until you expect to retire (a.k.a. begin Life After Work). Multiply by 20. Add in your one-time costs (e.g. house/s). There’s your Number.

Which brings me back to my point; as the article says:

Some 10 million households have a net worth above $1 million, excluding home equity, almost double the number in 2002. Moreover, a recent survey by Fidelity found just 8 percent of millionaires think they’re “very” or “extremely” wealthy, while 19 percent don’t feel rich at all.

A millionaire, these days, can ‘safely’ spin off about $30k to $50k a year. That’s it.

If that makes me rich, then I was rich when I was still working my first job in my mid-twenties.

So, what does it take to truly feel rich, these days. Somewhere north of $7 million …

… Fidelity says the ‘magic number’ is about $23 million [AJC: citation needed; can anyone find the original Fidelity source for this?] before fat boy gets thong girl.

I won’t argue with that! 😉

Enough is enough!

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Early Retirement Extreme wants to slay the ‘enough’ dragon; while, for many, ‘enough’ refers to their income and/or spending, in ERE’s case it refers to his investment net worth:

In terms of the invested assets dragon, I have several. I want to have a $500k net-worth. Once I hit that, I want $750k; then I want $1M. It’s been like that all along. It might just be my biggest source of stress— not being able to rapidly save money, which, rationally, I’m not going to spend anyway. It’s pretty stupid, I know.

And, before you think that “when I’m rich, then I’ll have enough” remember that when people who you and I think are rich (i.e. with net assets in the $5 million to $25 million range) are asked how much they will need before they consider themselves rich, they tend to say: “about double”.

That is, they tend to think that they need about twice their current net worth in order to feel comfortably rich!?

The solution is to prepare your definition of ‘rich’ … in advance!

… and, that should be to have enough money to live your Life’s Purpose. We call that number your Number.

When you get there, STOP because that is – for you – truly ENOUGH.

On the other hand, my ‘dragon’ isn’t income, investment assets, spending, etc., it’s my entrepreneurial gene … I see opportunity in everything and want to invest in it.

Right now, I’m working on my real-estate development projects, partnering with a young entrepreneur in his first bricks-and-mortar venture, and have any number of browser windows open with new technologies that I want to pursue.

Enough!

While it’s all fun, and mentally challenging, and fits totally within my Life’s Purpose, it all still takes money … so, in some ways, it’s no different to any of the other forms of ‘enough dragons’ out there.

So, how do I deal with my ‘enough dragon’?

Well, I built enough ‘fat’ into my Number to allow both the free time and the free cashflow to play with these new ventures: about 10 @ $50k a pop. Unfortunately, just one of my non-property business ventures is already in $100k territory, so I need to tweak by reducing the number of other ventures that I back.

And, as I’ve already said, this is easier said than done 😉

Pay off debt or invest?

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I’m publishing a whole series of posts targeting Debt … it has very little to do with conventional financial wisdom on this critical subject. Here is the second post (I have another one coming up, soon) …

______________________________

Gen-X Finance is polling his readers as to whether they would prefer to pay down debt or save:

If you have both debt and a need to save money, how do you prioritize? Some people will pay off debt at all costs before saving a penny. Others will be fine getting by with minimum payments while dumping as much money into savings or investments as possible. While others try to do a little bit of both. That’s why the poll today asks how you view this subject.

You should go ahead and answer the poll.

Now, this is such an important decision – perhaps one of the MOST important mindset changes that you need to make if you want to follow in my $7 million in 7years footsteps – that, for my new readers, I will point you again to my trademark Cash Cascadeâ„¢ system (don’t worry, it’s simple and free) that replaces the Debt Snowball, the Debt Avalanche and most of the other other debt repayment systems that you may have previously tried.

Here’s why it works:

People make the mistake of thinking that there is GOOD DEBT (typically, investment debt) and BAD DEBT (typically, consumer debt) … but, this is only true BEFORE YOU TAKE ON THE DEBT.

Once you are in debt, then there is only CHEAP DEBT and EXPENSIVE DEBT. Put simply, pay down your expensive debt, until only the single digit ones (on an after tax basis) are left, THEN start investing.

This goes against the ‘pay down all debt’ theories, but works both logically and practically. Try it … and, let me know how it’s working for you?

What does Apollo 13 have to do with your business?

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I was trawling around the internet for a suitable ‘square peg / round hole’ graphic for my web-site … yes I admit that I occasionally nick a pic! … and, I came across this youtube clip from the movie Apollo 13.

This clip shows an amazing engineering feat required (just using bits that the astronauts will be able to find – and spare – on the spacecraft).

I can’t find the follow-up clip, but it shows the ground-based engineering team then telling the astronauts how to make the same device … only, they can’t show the astronauts, they can only tell them … by radio … with time lag … under do-or-die time-based stress!

If you run a business, this demonstrates the power of initiative and teamwork.

But, and this (to me) is even more important: it also shows the absolute power of a good system; by ‘system’, it can be something computerized or something documented – in either case, it ensures that the same experience is repeated over and over again.

It’s one of the secrets of building a GREAT business, and a salable one at that!

The chain letter has a new incarnation …

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Some people are very smart; if you have a web-site or blog, do EXACTLY what I’m doing here and you’ll get traffic … a LOT of it! Here’s the link to visit and follow the steps, if you’re curious:

We are ranked #1 on TrafficSword.com!
<

Here are just some of the problems:

1. The traffic you get is NOT qualified in any way, so you may make a few $$$ in google ad impressions (I don’t advertise, so there’s no benefit to me), so it’s unlikely that ANYBODY will actually buy what you have  to sell (or, stay on as a reader if you have a blog), unless you have a GREAT landing page.

2. All chain letters suffer from the same problem: eventually, you run out of people. On the other hand, this is the internet, so there’s LOT’S of people and going around a few times wouldn’t hurt.

3. Here is the most pressing problem: this kind of marketing doesn’t add ANY value to the recipient. All of your marketing must add value: the person being exposed to your message must get out of it more than they need to put in.

Still, I give this high marks in the Innovative Useless Internet idea Awards for 2010, and I am curious to see if I get any clicks/conversions … it could just be the Million Dollar Home Page for the modern era (in internet terms, this means anything more recent than the last two months).

I’m quite happy in my mansion, thankyou!

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This is the view from my tennis court (taken just as the house was almost ready to move into). Which neatly brings me to Budgets are Sexy, who asks: “do you you still want to live in a mansion?”

D’uh, yeah!

The problem is that the example that he cites is so far away from being a mansion, that it barely qualifies as my second house which, BTW, I am still trying to get rid of!

On the other hand, this guy is carrying a monthly mortgage payment of $2,200 which, at 4.75%, means roughly a $450k loan, plus his equity of $500k (now) to $1.2million (pre bubble) means that his idea of a ‘mansion’ is a house b/w $1 million and $2 million. About the same value as my house in the USA.

Oh, and I paid cash for both of my houses.

The point here is not to brag, that would be unseemly and [AJC: I know it’s hard to believe from what you read here] is a little out of character. The point is to set your expectations, particularly if your Number points you to a similar $7 Million 7 Year lifestyle.

Look, a $1 – $2 million house is nice, and in a poor area, where land and building costs are cheap, it may very well qualify as a ‘mansion’ …

… but, in a reasonable area, I don’t even think that my new house qualifies as a ‘mansion’ – well, IMHO, barely – yet it cost $5million+ and has a tennis court, heated swimming pool, home theater, sauna room, and each bedroom has it’s own study and en-suite!

Having said that, I agree that the running costs are huge: you can’t wash this many windows and glass balcony panels yourself (we spent $50k+ to install the glass panels plus another $70k on glass windows and doors, alone); you can’t clean a house this big yourself (we have a cleaning lady almost 2 full days a week); you can’t garden a place this big yourself (well, you probably could, but I hate gardening); and, imagine the cost of heating, cooling, and lighting the damn house.

But, if you have the money to live your Life’s Purpose (without ever needing to work again), you give back in more ways than one, and you still have enough money left over to buy the house of your dreams … then I can highly recommend getting the mansion …

… so far, it’s everything it’s cracked up to be 🙂

Becoming debt-free is a tactic …

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My uncle had a wish: he wanted to stay healthy. He heard that eating apples is good for you (you know, ‘an apple a day keeps the doctor away …’), so he started eating apples.

If one apple is good, he thought, then two must be better. In fact, he started eating apples religiously. He got Vitamin A poisoning. He stopped eating apples.

There is such a thing as ‘too much of a good thing’ 😉

I sent out the tweet in the graphic at the top of this page because too many Twitterers/Bloggers – and their followers – eat too many apples.

Here’s what I mean …

If you’re healthy you get to run and run and run, just like a puppy does. Fun!

If you’re financially-free you get to do pretty much whatever your ‘freedom’ allows, and you no longer need to spend 8 hours a day (or more) at work for The Man. Whoohee!

But, being healthy and being financially-free are ‘wishes’ – something that you want. Just wanting something doesn’t mean that you’ll get it.

So, you eat an apple a day because a doctor told you it’s good for you … or you start paying off debt because a blogger told you that’s it’s good for your financial well-being.

But, the problem with these proscriptions is that there’s no prescription [AJC: yet another bad pun] … you need to be told exactly how much of a good thing is really a good thing, before you keep going and overdose!

You see, eating apples – as my uncle found – and paying down debt – as many blog-readers find out too late – can be good or bad for you, depending on how much you under- or over-do things. Eating apples and paying down debt are just tactics promising to help you get you to where you want to go.

With debt-reduction – as with apples – there’s an optimal point: it’s the point where it contributes most to your real goal.

If your wish is to become financially-free then your goal should be able to be expressed as a specific Number and a specific Date; you should apply debt reduction in such a way that it maximizes your chances of reaching that Number by that Date.

I have a hypothesis that the Number/Date bell-curve for my reader population – nay, the entire personal finance blogosphere’s readership – is well and truly centered where paying down debt only makes:

– absolute sense in the double-digits i.e. where most credit card, personal, and (many) auto loans sit today

– no sense (nonsense?) in the low-to-mid single digits i.e. roughly where home mortgage rates and student loans sit today

And, the remaining debts (say, between 5% and 10%), they can be paid off, if you have low financial aspirations but if you are aiming for $7 million in 7 years, I’m suggesting that these, too, need to be set aside for a while in favor of funding your latest startup and/or active investment.

If you’re well-heeled, you shouldn’t care!

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If you’re not ‘twittering’, you’re missing out …

I always thought that Twitter was about “just got back from the dentist and he said “no cavities” … whoohoo!” or just about advertising your latest post. Well, it is both of those things … but, not anywhere near as much as it used to be. At least when it comes to ‘following’ (a Twitter term) personal finance writers.

Now, it seems to be more about genuine subject-matter-related info in small bites, as well as saying “hey, I saw this cool article on …”.

Now, that’s useful – even to me – and it will be very useful to you.

If you like, you can start by following me at http://twitter.com/7million7years … I promise that it will never (OK, hardly ever) be mundane 😉

______________________________

Which brings me to a recent tweet from WellHeeledBlog, whom I’ve just started following:

According to Meriam Webster’s online dictionary, ‘well-heeled’ means: having plenty of money.

My question is: if you are well-heeled why do you even care that Vanguard Group lowered the minimum entry level for Admiral Shares? Of course, WellHeeledBlog may not care, but thinks that some of their readers may and is, therefore, providing a useful reader service.

My point – because I like and follow WellHeeledBlog and will continue to do so – is that I don’t care and neither should my readers … long-term. Many of you may care – today (perhaps, because you are only starting on your path to wealth) – but, long-term you should not care, simply because these sorts of money tips will not make you rich.

My blogging – and, twittering – niche is to take my readers to $7 million in 7 years (or some other Large Number / Soon Date).

On the other hand, I started $30k in debt and so will many of my readers. So, this type of money-saving info is useful in the beginning of your financial journey … but, not for long – and, not for the important parts of your financial journey.

Fortunately, that’s where I step in …

You see, this sort of ‘beginner’ financial info is available everywhere, and I don’t see the point of simply rehashing stuff that you can find elsewhere.

If you do need this kind of entry-level personal financial advice, go elsewhere, find the info you need, save money, and get yourself (partially) out of debt, then come back here to find the reality of how to get rich.

That’s my niche, and I hope you are finding it as enjoyable/useful to read as I am in writing it? 🙂

She’s an heiress …

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Madam X (provocative name) over at My Open Wallet says that she is an heiress:

Remember Great Aunt Minnie? She died peacefully a few weeks ago. I had a chance to see her one last time in May, and spoke to her on the phone a few days before her death … it was even more weird to find a thick envelope in my mail the other night, which turned out to be from Minnie’s lawyer, because I’ll inherit a share of her estate. So now I just have to see what happens once the estate is settled and divided up. I have no idea how much money it will be. I certainly don’t expect much, given I’ll only get one twelfth of her estate.

Receiving money ‘suddenly’, be it from a sad occasion such as this, or from some fortuitous circumstance such as winning a substantial prize in the lottery, can be difficult, because you probably have no plan.

And, because you have no plan, the money can go as quickly as it comes (remember poor-then-rich-then-poor Lou Eisenberg?).

I call this Found Money, and here’s how to deal with it:

If you’re lucky enough to receive such a windfall, you should spend enough to fully celebrate your good fortune (even more so if it was a result of hard work – e.g. selling your business – rather than luck).

Here’s a table that will help you decide how much to save and how much to spend, depending on how much Found Money you happen to come across:


The idea is that money is for SPENDING and ONLY FOR SPENDING … but, you need to PLAN to spend some now and PLAN to spend some later (a.k.a. saving). That’s exactly what this table is designed to do.

So, if you find $10 in the street, buy yourself a fun magazine, then stick the rest in a jar.

If you happen to inherit $100,000 go ahead and upgrade your car (and/or take a vacation) – totally guilt free – then plan to invest the other $90k very wisely 😉